RUD are the leading and most innovative chain brand in Europe. This is evident from the introduction of the VIP program, which consists of superior high quality lifting equipment. Recently the RUD VIP Grade 100 programme has been surpassed by introducing an even higher standard chain type: ICE Grade 120! Besides the RUD chain programme, they have a very high quality line in attachment points and eyebolts also in the programme. Each attachment point or lifting eye is unique in its design. Package Control has for many years been the distributor / dealer for RUD products in the Netherlands which are also available in the UK.